D as ..... Direct Marketing as direct marketing or marketing dialogue is understood to mean any advertising campaign that includes a direct address of a customer with a request to respond.
The advantage of this marketing tool is that a much higher target security can be achieved than by general mass advertising. The measurability and optimization capability are among the strengths of direct marketing. So you can divide customers into different criteria, for example: From "Multiple orders" to the "waiver clients." Thus the building advertising can be much more individual to the customer . Tune
Direct marketing does have its legal and economic boundaries. In economic terms, such as a balance between gain new customers and keeping repeat customers is essential. Viewed from a legal perspective, are all to note the laws of the Telecommunications Act and the e-commerce law. Cold Calling or sending of mass emails are precisely regulated in these laws and inadmissible.
Photo Copyright: Hana Blechova
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